PRICING+
SERVICES

Below is a brief breakdown of my design services + packages. If you are looking for a design service not listed, please don’t hesitate to email me with any questions or inquiries. Please note that these are baseline costs. Final costs are dependent upon project complexity, deliverables, usage, and collaborative needs.

I do not work in Canva. Here's why:

LOGOS & BRANDING
BRANDING GUIDES
DESIGN COLLATERAL
VEHICLE WRAPS

Logos & Branding

If you are looking for a logo or and update your overall visual branding, then a branding package is perfect for you. Whether you need just a logo, or a complete set of branding elements to lay the foundation for your visual identity, I offer a range of packages tailored to your budget and needs. Logo designs within each package include 3-4 initial design concepts and 3 rounds of edits. Custom package pricing available upon request.

The Basic Logo Package

TURNAROUND TIME: APPROX. 2-3 WEEKS

Need a new logo or a complete revamp of your current logo? This package includes a custom responsive set of logo designs that reflect your brand’s identity. I present 2-3 initial design concepts, and we’ll work together through 3 rounds of revisions to narrow down & finalize the design.

WHATS INCLUDED

Design Questionnaire/Kickoff Call
Primary Logo
Secondary Logo
Brandmark/Emblem
Custom Color Palette
Final Logo Files (AI, EPS, PDF, SVG, PNG & JPG)

(Brand guide not included in this package)

STARTING AT $1,800

The Ultimate Brand Package

TURNAROUND TIME: APPROX. 4-6 WEEKS

Everything in the Essential Brand Package, plus a print-ready print ad and postcard/mailer built-to-spec. (Specs to be provided by client.) You will also receive a larger, expanded brand guide showcasing complimentary design samples to help define your new look and set a visual standard for your brand.

WHATS INCLUDED

Design Questionnaire/Kickoff Call
Primary Logo
Secondary Logo
Brandmark/Emblem
Custom Color Palette
Typography Styling
Final Logo Files (AI, EPS, PDF, SVG, PNG & JPG)
Brand Pattern
5-10 Brand Icons
Business Card
3 Social Media Cover Photos
Print Ad built-to-spec
Postcard (or Mailer) built-to-spec
Expanded Brand Guide

STARTING AT $4,500

The Logo Refresh Package

TURNAROUND TIME: APPROX. 1-2 WEEKS

Have a logo that needs a little lift but not a full redesign? You’d like to maintain your current brand colors, fonts, and overall style, but need a more polished design to symbolize your brand. Please note this package does not include color palette exploration.

WHATS INCLUDED

Design Questionnaire/Kickoff Call
Primary Logo
Secondary Logo
Brandmark/Emblem
Custom Color Palette
Final Logo Files (AI, EPS, PDF, SVG, PNG & JPG)

(Brand guide also not included in this package)

STARTING AT $875

The Essential Brand Package

TURNAROUND TIME: APPROX. 3-4 WEEKS

Everything in the Basic Logo Package with some supplemental design deliverables. In addition to a custom logo, I create complimentary brand icons and patterns along with everything you need to compliment your new look. This package includes a basic brand guide that becomes helpful when referencing your brand’s logo use, fonts, and colors.

WHATS INCLUDED

Design Questionnaire/Kickoff Call
Primary Logo
Secondary Logo
Brandmark/Emblem
Custom Color Palette
Typography Styling
Final Logo Files (AI, EPS, PDF, SVG, PNG & JPG)
Brand Pattern
5 Brand Icons
2 Social Media Cover Photos
Basic Brand Guide

STARTING AT $3,750

The 'Works' Brand Package

TURNAROUND TIME: APPROX. 5-7 WEEKS

Everything in the Ultimate Branding Package, but with a full, comprehensive brand guide showcasing all the design samples you need to get your new branding fully charged and ready to go! The comprehensive brand guide is the ultimate way to fool-proof your branding and establish a wide range of creative applications.

WHATS INCLUDED

Design Questionnaire/Kickoff Call
Primary Logo
Secondary Logo
Brand/Logo Marks
Custom Color Palette
Typography Styling
Final Logo Files (AI, EPS, PDF, SVG, PNG & JPG)
Brand Pattern
5-10 Brand Icons
Business Card
3 Social Media Cover Photos
Print Ad built-to-spec
Postcard (or Mailer) built-to-spec
Comprehensive Brand Guide

STARTING AT $5,700

Branding Guides

A brand guide, also known as a style guide or visual identity guidelines, serves as a reference document that outlines design rules that help maintain consistency, clarity, and professionalism in a brand’s visual communication. This document serves a rulebook for visual components such as proper logo usage, fonts, color, and style, and becomes very helpful for in-house design departments, outside vendors, and/or other individuals who will develop branded-materials.

The Basic Brand Guide

TURNAROUND TIME: APPROX. 1 WEEK

A basic brand style guide outlining the primary components of your brand including essential sample designs. Sample designs included in the brand guide are to be used as visual examples only and are not built to spec.

WHATS INCLUDED

Logo & Proper Usage
Color Palette (CMYK/RGB/HEX/Spot)
Type Palette
Business Card Sample

STARTING AT $750

The Comprehensive Brand Guide

TURNAROUND TIME: APPROX. 3-4 WEEKS

A full, comprehensive document outlining a large collection of samples that reflect proper use of your brand. This guide is the ultimate way to fool-proof your branding and establish a wide range of creative applications. Sample designs included in the brand guide are to be used as visual examples onl and are not built to spec.

WHATS INCLUDED

Logo & Proper Usage
Color Palette (CMYK/RGB/HEX/Spot)
Type Palette
Business Card Sample
Print Mailer Sample
Print Ad Sample
Signage Sample
Billboard Sample
Social Media Template Sample
Letterhead/Proposal Stationery
Apparel Sample
Vehicle Wrap Sample

STARTING AT $3,000

The Expanded Brand Guide

TURNAROUND TIME: APPROX. 1-2 WEEKS

An expanded brand style guide outlining the primary components of your brand including several essential sample designs. Sample designs included in the brand guide are to be used as visual examples only and are not built to spec.

WHATS INCLUDED

Logo & Proper Usage
Color Palette (CMYK/RGB/HEX/Spot)
Business Card Sample
Print Ad Sample
Signage Sample
Social Media Template Sample
Vehicle Wrap Sample

STARTING AT $1,400

Custom Brand Guide

TURNAROUND TIME: TBD

Have a specific list of samples you need developed not outlined in this list of packages? I can custom curate a style guide based on your needs. Sample designs included in the brand guide are to be used as visual examples only and are not built to spec.

WHATS INCLUDED

Logo & Proper Usage
Color Palette (CMYK/RGB/HEX/Spot)
Type Palette
Design Samples TBD

PRICED PER PROJECT

Brand Guide Disclaimer: the sample designs included in a brand guide are to be used as visual examples only and can be used as an aid for third-party designers to maintain a distinct look & feel. These examples use placeholder elements and are not considered print- or user-ready. Release of native files for any of the example designs outlined above to be billed at additional cost. If/when a design example is requested for actual use, a new project outline will be scheduled and a separate cost estimate will be supplied. Updates to brand guide beyond this list will be billed hourly.

Design Collateral

If you are looking for print design or other assets to compliment your business or branding project, I can help with those too! Below are commonly requested design pieces. Costs are based on size, complexity, collaborative needs, end-user goals, and resale fees (if applicable). I can provide a cost estimate after learning more specifics about each project.

COMMONLY REQUESTED DESIGN PROJECTS

Business Cards
Print Advertisements
Flyers
Postcards
Brochures
Billboards
Stationery
Presentation Folders
Custom Patterns
Stickers
Label Design
Apparel
Book Covers
Signage
Invitation Design
PDF Presentations
Trade Show Materials
Digital Graphics
Custom Icons
Posters
Menus
Handouts
Annual Reports

Vehicle Wraps

Vehicle wraps projects focus on the design portion only, and costs do not include materials & production. While I can offer locally-based wrap vendor referrals, I cannot refer beyond the MD/DC area. It is up to the client to locate a trusted wrap vendor on their own. I will work directly with the vendor to obtain any templates and specs needed for each design. I am not responsible for output issues once the design portion has been approved.

Full Wrap

TURNAROUND TIME: APPROX. 1-2 WEEKS

A full vehicle wrap covers every square inch of the body. None of your vehicle’s original color will show anywhere on the outside. Wrap vendor contact information must be supplied upon initiation of project.

WHATS INCLUDED

Basic correspondence with print vendor
3 rounds of edits with PDF proofs
Vector-based art files

CLIENT RESPONSIBILITIES

Print vendor information
Logos and/or high resolution images
All content + text
Make + model information

STARTING AT $1,500

Partial Wrap

TURNAROUND TIME: APPROX. 1 WEEK

Partial vehicle wraps entail anything less than 50% of the vehicle being wrapped. This includes door graphics, rear bumpers, partial color changes, perforated window graphics, and die cutting lettering. Wrap vendor contact information must be supplied upon initiation of project.

WHATS INCLUDED